Day Trip Festival Brand Brief

This Insomniac Events pitch deck project highlights my ability to blend creative concepts with strategic marketing in a vibrant and dynamic campaign. Working together with 4 other interns, I developed the "Rave in the Waves" summer event, which showcases my expertise in event branding, digital marketing, and collaborative. The project involved crafting a unique brand identity through visual and narrative storytelling, capturing the essence of a beach house music experience. By incorporating multimedia elements like video teasers and SMS campaigns, I developed a multi-channel marketing strategy that resonated with diverse audiences to amplify the fan experience. This project stands out for its cohesive visual language, from logo design to promotional materials, all meticulously aligned with the event’s theme and objectives.

Year
2022

Client
Insomniac Events